Prismic vs Ghost

Compare Prismic and Ghost for your content needs. Find out what actual users are saying about each product and which one is best suited for you!

Prismic
Prismic
Prismic is a headless CMS that empowers marketers to release on-brand pages quickly while leveraging modern tech stacks like Next.js, Nuxt, and SvelteKit.
Ghost
Ghost
Ghost is a powerful platform for professional publishers to create, share, and grow a business around their content. It integrates publishing, newsletters, memberships, and payments seamlessly.

What Users Say

See what users who have used Prismic and Ghost have to say about their overall experience with the product.

Prismic's Key Strengths

Read what users love about Prismic.

Ghost's Key Strengths

Read what users love about Ghost.

Prismic's Key Issues

Read what issues users have with Prismic.

Ghost's Key Issues

Read what issues users have with Ghost.

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Wisp is the best solution for blogging. Try it free today!

What Marketers & Content Creators Say

Hear from the users who uses Prismic and Ghost daily about their experience with the editors.

Prismic's Editorial Experience Highlights

What marketers love about Prismic's editor.

Ghost's Editorial Experience Highlights

What marketers love about Ghost's editor.

Prismic's Editorial Experience Issues

What marketers dislike about Prismic's editor.

Ghost's Editorial Experience Issues

What marketers dislike about Ghost's editor.

Mobile Editing

Find out how the platforms handle the mobile-first experience for the new generation of workforce on the move.

Prismic:
Limited Mobile Experience

Prismic supports mobile experiences but lacks a fully functional mobile editor. Contentful offers API-first mobile management. Strapi promotes mobile-first design.

"Prismic's mobile interface is not usable from mobile."
Source
"Prismic’s mobile interface is not usable from mobile. Responsiveness is improvable on smaller screens."
Source
"Contentful provides features that enable content management delivery specifically for mobile contexts."
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"Strapi enables mobile-first design and focuses on responsive designs that adapt to different devices."
Source
Ghost:
Not Suitable for Mobile

Ghost CMS lacks a true mobile editor experience. Users report significant limitations while editing on mobile devices.

"I find it awkward that mobile Safari editing isn’t supported in Ghost admin... It would be tremendously useful to be able to write and edit blog posts on the go from mobile devices."
Source
"Though WP is great it is not just for blogging... But what could I win by switching to Ghost if WordPress worked out very well?"
Source
"Previewing, publishing and scheduling content is accessed from the top of the editor, with live previews for desktop, mobile, email and social."
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"Ghost is not mobile friendly... mobile devices are not fully supported."
Source

Automatic Content Linking

Find out if the platform supports automatic linking of related content to help user discover more content without additional manual effort from the marketer. This automatically create topical clusters of content and is essential for SEO.

Prismic:
No Automatic Content Linking

Prismic does not support automatic related blog linking. Requires manual linkage using content relationships instead.

"Our blog posts would use a simple page type for things like tech comparisons, business management guides, list-style posts, etc."
Source
"The only thing left for you to do is to rearrange your existing Next.js/Nuxt.js/SvelteKit components, making sure there's one slice component per file."
Source
"To enable internal linking, you still need to define the route in your Prismic routes option."
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"By default, <PrismicRichText> will render links using <PrismicLink>. This behavior can be customized."
Source
"Proper on-page optimization includes tactics like keyword placement in headings, URLs, meta descriptions, strategic internal linking, etc."
Source
Ghost:
No Automatic Content Linking

Ghost CMS does not support automatic related blog linking; users must manually configure related posts in their themes.

"Ghost automatically creates and updates an XML sitemap for your website to help search engines understand the structure of your site and find all of its content."
Source
"To create a related posts section in Ghost, you'll need to make some modifications to your theme."
Source

Automatic CTA Linking

Find out if the platform supports automatic display of Call-to-Actions using AI to help users take actions that are relevant to the content they are reading.

Prismic:
Unknown

Prismic does not explicitly mention support for automatic CTA linking features using AI.

"Prismic's website features a 'Get started' CTA that is designed to encourage users to dive into Prismic's platform right away."
Source
"Prismic helps thousands of customers manage on-brand content for their marketing websites, whether B2B (Business to Business) or B2C (Business to Customer)."
Source
"Sanity stands out with its flexible editing environment and real-time collaboration capabilities, but Prismic does not mention automatic CTA linking."
Source
Ghost:
No Automatic CTA Linking

Ghost CMS does not support automatic CTA linking features based on current information obtained from various sources.

"This is indeed a built-in feature in Ghost. It's called public ... How to Use the Public Preview & Custom Content CTA in Ghost CMS."
Source
"In Ghost 3.0 some Ghost themes had a hard coded (in most cases blurred) text when users did not have access to that post."
Source
"Wondering how we can add an in-line button to a blog post? We have a that we have a..."
Source

Comments

Find out if the platform supports comments from your users to improve user engagement. This is often a great way to collect feedback and user emails.

Prismic:
No Comments Supported

Prismic does not have built-in commenting features; third-party solutions like Supabase and DISQUS can be integrated instead.

"A function similar to what Reddit does, or other social media platforms. If this is possible, is there anything I can look into to get started?"
Source
"Enhancing static websites with interactivity not only enriches the user experience... by integrating commenting functionality using Supabase."
Source
"Prismic has been fantastic but every time we have to build features like comments... it’s better to use Firebase and build out a custom CMS panel."
Source
"Don't hesitate to leave us a comment at the end of the post. We are happy to help!"
Source
"You can take the blog project to the next level by enabling readers to leave comments on articles."
Source
Ghost:
Comments Supported

Ghost has a built-in commenting feature integrated with memberships, allowing users to comment if they are registered members.

"Member commenting can be enabled for either All members or Paid-members only from within Ghost Admin."
Source
"We built Ghost Comments with features that allow users to comment directly on your website."
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"Ghost's built-in comments feature is a part of the memberships feature - there is no way to use it without being a registered member on your site."
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"The complete guide to comments includes tutorials for using the built-in comment feature."
Source

Multi-tenancy

Find out if the platform supports managing multiple clients or projects within a single account. This is useful for agencies, multi-client or multi-project scenarios.

Prismic:
Limited Multi-tenancy

Prismic supports multi-tenancy through repository management but it's better to keep separate repos for distinct brands.

"It's better to have two separate repositories for each site. Having a single repo would be an easy solution if you know that the structure of both sites has little chance of changing."
Source
"Multi-tenancy is having multiple organizations using your app instead of just normal users."
Source
Ghost:
No Multi-tenancy

Ghost CMS does not support multi-tenancy; each site needs a separate Ghost account.

"Ghost is not multi-tenant, and does not have the ability to run multiple sites off a single instance."
Source
"No, it is not possible (currently) to run many blogs under many domains, served by one installation of Ghost."
Source
"If you need to create multiple sites each with their own domain, you would need to create separate Ghost(Pro) accounts."
Source

What Developers Say

Hear from developers who've integrated and built on Prismic and Ghost about their experiences.

Ease of Integrating Prismic:
Medium
Prismic offers a user-friendly integration process, but users report specific limitations and issues based on their projects.
Ease of Integrating Ghost:
Medium
Integration is achievable but requires technical knowledge and manual setup for optimal function.

Prismic's DX Highlights

What developers love about building with Prismic.

Ghost's DX Highlights

What developers love about building with Ghost.

Prismic's DX Issues

What developers dislike about building with Prismic.

Ghost's DX Issues

What developers dislike about building with Ghost.

Content Modelling

Find out how developers model and manage their content with the platform with key highlights and limitations.

Prismic:
Customisable Content Types

Prismic supports flexible content modeling through slices, fields, custom types, and page types.

"Prismic provides four main structures in content models: slices, fields, page types, and custom types."
Source
"Prismic combines content structure with the necessary flexibility for seamless content modeling."
Source
"Prismic offers flexible content modeling, enabling the creation of complex data models with multiple fields and relationships."
Source
"There currently isn't any plan to support nested or grouped repeatable content within slices, indicating limitations."
Source
Ghost:
Limited Customisation

Ghost CMS allows custom content types via collections and tags, but has inherent limitations compared to fully customizable CMS.

"Posts are created within Ghost-Admin using the editor to determine your site’s main content. Within them are all the fields which you might expect such as title, description, slug, metadata, authors, tags and so on."
Source
"Using custom routing, it's possible to create content collections just like this. You can define a content collection with tags, allowing a post to live in only one collection at a time."
Source
"The Content API provides access to Posts, Pages, Tags, Authors, Tiers, and Settings. All endpoints return JSON and are considered stable."
Source

Custom React Components

Find out if the platform supports custom React components to go beyond the basic HTML components for content.

Prismic:
Custom React Components Supported

Prismic supports custom React components through slice zones, allowing rich content integration.

"With this package, you can: Display slice zones with custom components."
Source
"If you need to add all custom slices before or after slice zone you can do something like this."
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"You can create your own wrapper component to do this."
Source
Ghost:
No Custom React Components Supported

Ghost CMS does not support inserting custom React components directly in the content editor.

"Is there a way to insert a React component inside Ghost cms? I know I can consume the content API, but what I need is to be able to insert a React component from the admin panel."
Source
"Ghost's RESTful Content API delivers published content to the world and can be accessed in a read-only manner by any client to render in a website."
Source
"Manage content via Ghost's Admin API, with secure role-based authentication."
Source
"Using the Content API means that attribute data, such as tags and authors, will be included in the post object data."
Source

Full Text Search

Find out if the platform supports full text search across multiple fields to help users find content quickly.

Prismic:
Full Text Search Supported

Prismic supports full-text search across multiple fields, including rich text, title, and key text.

"fulltext will search for a single term, passed as a string, or for multiple terms, passed as a string of terms with spaces between them. The search considers rich text, title, key text, select, and UID fields."
Source
"Finding what you need quickly on a website is crucial for a positive user experience. A good search experience can ultimately enhance the user interface of a website."
Source
"Other benefits include editable fields for SEO management, social sharing images, analyticsFull-Text Search, Customizable Templates, and more."
Source
Ghost:
Limited Search

Ghost CMS supports native search, but it's limited to titles, excerpts, authors, and tags, not full post content.

"The search feature indexes post titles, excerpts, authors and tags - but it does not search across post content."
Source
"Ghost Search works out-of-the-box with any theme, and allows your readers to search across all published posts, tags and authors."
Source
"The post title and excerpt are used to search post content from the most recent 10,000 posts."
Source
"For full-text search capabilities, using a third-party solution like OpenSearch is recommended."
Source
"Starting with Ghost v5.3.0 a native search function was added, but it’s limited in scope."
Source

Starter Kits

Discover starter kits and templates to help you get started with the platform.

Prismic:
Available

Multiple starter kits available for Next.js and SvelteKit using Prismic.

(Expand section to see a list of Prismic templates and starter kits.)

Ghost:
Available

Ghost CMS provides a starter theme for custom development.

(Expand section to see a list of Ghost templates and starter kits.)

Pricing & Plans

Compare the prices of Prismic and Ghost.

Prismic's Pricing
Free
$0 / month
- 1 user
- 4 million API calls a month
- 100 GB of built-in CDN bandwidth a month
- 2 locales
- Visual Page Builder
- Unlimited documents
- Unlimited types
- Unlimited assets
- Image optimization and processing
- Migration API
Starter
$10 / month
- 3 users
- 100 GB of built-in CDN bandwidth a month
- 3 locales
Small
$25 / month
- 7 users
- 4 locales
Medium
$150 / month
- 25 users
- 5 million API calls a month
- 500 GB of built-in CDN bandwidth a month
- 5 locales
- User roles
Platinum
$675 / month
- Unlimited users
- 10 million API calls a month
- 1 TB of built-in CDN bandwidth a month
- 8 locales
- Development environment
Enterprise
$0 / Custom
- Custom usage quotas
- 2 development environments
- Backups
- Roles per locale (custom)
- Customer Success Manager
- SSO
- Infosec and legal review
- Support and uptime SLAs
- Priority/Premium support
- Custom training sessions
Ghost's Pricing
Starter
$9 / month
- 500 Members
- 1 staff user
- 18 free official themes
Creator
$25 / month
- 1,000 Members
- 2 staff users
- Unlimited custom themes
- 1,000+ integrations
- Build custom integrations
Team
$50 / month
- 1,000 Members
- 5 staff users
- Priority support
- Higher usage limits
Business
$199 / month
- 10,000 Members
- Unlimited staff users
- Advanced configuration
- 99.9% uptime SLA

Compare with other technologies

Looking for a better alternative to Prismic & Ghost? Try Wisp.
Wisp is the best solution for blogging. Try it free today!