Ghost vs Content Collections

Compare Ghost and Content Collections for your content needs. Find out what actual users are saying about each product and which one is best suited for you!

Ghost
Ghost
Ghost is a powerful platform for professional publishers to create, share, and grow a business around their content. It integrates publishing, newsletters, memberships, and payments seamlessly.
Content Collections
Content Collections
Transform your content into type-safe data collections with seamless integration and powerful validation, ensuring accuracy and a delightful developer experience.

What Users Say

See what users who have used Ghost and Content Collections have to say about their overall experience with the product.

Ghost's Key Strengths

Read what users love about Ghost.

Content Collections's Key Strengths

Read what users love about Content Collections.

Ghost's Key Issues

Read what issues users have with Ghost.

Content Collections's Key Issues

Read what issues users have with Content Collections.

Looking for a better alternative to Ghost & Content Collections? Try Wisp.
Wisp is the best solution for blogging. Try it free today!

What Marketers & Content Creators Say

Hear from the users who uses Ghost and Content Collections daily about their experience with the editors.

Ghost's Editorial Experience Highlights

What marketers love about Ghost's editor.

Content Collections's Editorial Experience Highlights

What marketers love about Content Collections's editor.

Ghost's Editorial Experience Issues

What marketers dislike about Ghost's editor.

Content Collections's Editorial Experience Issues

What marketers dislike about Content Collections's editor.

Mobile Editing

Find out how the platforms handle the mobile-first experience for the new generation of workforce on the move.

Ghost:
Not Suitable for Mobile

Ghost CMS lacks a true mobile editor experience. Users report significant limitations while editing on mobile devices.

"I find it awkward that mobile Safari editing isn’t supported in Ghost admin... It would be tremendously useful to be able to write and edit blog posts on the go from mobile devices."
Source
"Though WP is great it is not just for blogging... But what could I win by switching to Ghost if WordPress worked out very well?"
Source
"Previewing, publishing and scheduling content is accessed from the top of the editor, with live previews for desktop, mobile, email and social."
Source
"Ghost is not mobile friendly... mobile devices are not fully supported."
Source
Content Collections:
Mobile-First Experience

Wisp and Contentful support mobile-first experiences for content creation on mobile devices.

"Wisp was built from the ground up with mobile users in mind."
Source
"Contentful delivers content through a well-documented RESTful JSON-based API, which makes it fairly simple to get content from the backend."
Source

Automatic Content Linking

Find out if the platform supports automatic linking of related content to help user discover more content without additional manual effort from the marketer. This automatically create topical clusters of content and is essential for SEO.

Ghost:
No Automatic Content Linking

Ghost CMS does not support automatic related blog linking; users must manually configure related posts in their themes.

"Ghost automatically creates and updates an XML sitemap for your website to help search engines understand the structure of your site and find all of its content."
Source
"To create a related posts section in Ghost, you'll need to make some modifications to your theme."
Source
Content Collections:
No Automatic Content Linking

The CMS does not support automated internal linking of related blog posts based on content similarity.

"You can define a collection from a set of data that is structurally similar."
Source
"We can manually add blogs one by one into the section and include a button that directs to the relevant URL."
Source
"Webflow Collections allow you to create groups of content but do not automate related content linking."
Source

Automatic CTA Linking

Find out if the platform supports automatic display of Call-to-Actions using AI to help users take actions that are relevant to the content they are reading.

Ghost:
No Automatic CTA Linking

Ghost CMS does not support automatic CTA linking features based on current information obtained from various sources.

"This is indeed a built-in feature in Ghost. It's called public ... How to Use the Public Preview & Custom Content CTA in Ghost CMS."
Source
"In Ghost 3.0 some Ghost themes had a hard coded (in most cases blurred) text when users did not have access to that post."
Source
"Wondering how we can add an in-line button to a blog post? We have a that we have a..."
Source
Content Collections:
No Automatic CTA Linking

Content Collections does not support automated linking for CTAs; this feature is generally missing in most CMS products.

"Content Collections is all about delivering a delightful developer experience, lacking automatic CTA linking."
Source
"Standard CMS features include manually linking CTAs without automation."
Source
"Explained auto interlinking in Magento but does not mention CTA linking features."
Source

Comments

Find out if the platform supports comments from your users to improve user engagement. This is often a great way to collect feedback and user emails.

Ghost:
Comments Supported

Ghost has a built-in commenting feature integrated with memberships, allowing users to comment if they are registered members.

"Member commenting can be enabled for either All members or Paid-members only from within Ghost Admin."
Source
"We built Ghost Comments with features that allow users to comment directly on your website."
Source
"Ghost's built-in comments feature is a part of the memberships feature - there is no way to use it without being a registered member on your site."
Source
"The complete guide to comments includes tutorials for using the built-in comment feature."
Source
Content Collections:
Comments Supported

Webflow CMS supports commenting via a paid add-on with built-in moderation features.

"Supercharge your Webflow CMS with comments that let people interact with your Collection content."
Source
"However, this permission does not allow visitors to update existing items or their field values."
Source
"When you create Collections in the Webflow CMS, you can add Collection items manually."
Source

Multi-tenancy

Find out if the platform supports managing multiple clients or projects within a single account. This is useful for agencies, multi-client or multi-project scenarios.

Ghost:
No Multi-tenancy

Ghost CMS does not support multi-tenancy; each site needs a separate Ghost account.

"Ghost is not multi-tenant, and does not have the ability to run multiple sites off a single instance."
Source
"No, it is not possible (currently) to run many blogs under many domains, served by one installation of Ghost."
Source
"If you need to create multiple sites each with their own domain, you would need to create separate Ghost(Pro) accounts."
Source
Content Collections:
Limited Multi-tenancy

Statamic supports multiple sites but is not intended for multi-tenant applications.

"I'm currently thinking of having a content collection called Organization, with a relation to an Admin User (User type, admin role)."
Source
"Strapi (which you can trick into multitenancy but it's not out of the box and, unfortunately, I can't get it to work)"
Source
"Payload has a multi-tenancy feature but requires significant setup."
Source
"The multi-tenancy feature lets you segregate content in CRX based on organization."
Source
"Statamic's multi-site capabilities are designed to manage a single site or site network with multiple localizations."
Source

What Developers Say

Hear from developers who've integrated and built on Ghost and Content Collections about their experiences.

Ease of Integrating Ghost:
Medium
Integration is achievable but requires technical knowledge and manual setup for optimal function.
Ease of Integrating Content Collections:
Medium
Integration can be complex due to documentation issues and managing assets alongside content.

Ghost's DX Highlights

What developers love about building with Ghost.

Content Collections's DX Highlights

What developers love about building with Content Collections.

Ghost's DX Issues

What developers dislike about building with Ghost.

Content Collections's DX Issues

What developers dislike about building with Content Collections.

Content Modelling

Find out how developers model and manage their content with the platform with key highlights and limitations.

Ghost:
Limited Customisation

Ghost CMS allows custom content types via collections and tags, but has inherent limitations compared to fully customizable CMS.

"Posts are created within Ghost-Admin using the editor to determine your site’s main content. Within them are all the fields which you might expect such as title, description, slug, metadata, authors, tags and so on."
Source
"Using custom routing, it's possible to create content collections just like this. You can define a content collection with tags, allowing a post to live in only one collection at a time."
Source
"The Content API provides access to Posts, Pages, Tags, Authors, Tiers, and Settings. All endpoints return JSON and are considered stable."
Source
Content Collections:
Customisable Content Types

Content Collections supports content modelling with customizable schemas and validation via Zod.

"Transform your content into type-safe data collections, providing useful utilities for data fetching and parsing."
Source
"Content Collections uses a schema to define the fields of a collection. Computed fields can be added with the transform function."
Source
"The schema will validate the title and summary fields, ensuring data integrity."
Source

Custom React Components

Find out if the platform supports custom React components to go beyond the basic HTML components for content.

Ghost:
No Custom React Components Supported

Ghost CMS does not support inserting custom React components directly in the content editor.

"Is there a way to insert a React component inside Ghost cms? I know I can consume the content API, but what I need is to be able to insert a React component from the admin panel."
Source
"Ghost's RESTful Content API delivers published content to the world and can be accessed in a read-only manner by any client to render in a website."
Source
"Manage content via Ghost's Admin API, with secure role-based authentication."
Source
"Using the Content API means that attribute data, such as tags and authors, will be included in the post object data."
Source
Content Collections:
Custom React Components Supported

Payload CMS supports custom React components in collections, enabling rich content integration.

"Swap in your own React components to be used within this Collection."
Source
"Decap CMS exposes two constructs globally to allow you to create components inline."
Source
"The same object is also the default export if you import Decap CMS as an npm module."
Source
"Learn how to embed HubSpot forms in ButterCMS using a custom React component."
Source

Full Text Search

Find out if the platform supports full text search across multiple fields to help users find content quickly.

Ghost:
Limited Search

Ghost CMS supports native search, but it's limited to titles, excerpts, authors, and tags, not full post content.

"The search feature indexes post titles, excerpts, authors and tags - but it does not search across post content."
Source
"Ghost Search works out-of-the-box with any theme, and allows your readers to search across all published posts, tags and authors."
Source
"The post title and excerpt are used to search post content from the most recent 10,000 posts."
Source
"For full-text search capabilities, using a third-party solution like OpenSearch is recommended."
Source
"Starting with Ghost v5.3.0 a native search function was added, but it’s limited in scope."
Source
Content Collections:
Full Text Search Supported

Contentful supports full-text search across multiple fields, enhancing search capabilities.

"Full-text search is case insensitive and might return more results than expected. A query will ignore search tokens with less than 2 characters."
Source
"In Contentful, full-text search terms are left anchored. This means that when you, for example, search for 'house,' we will convert it into the."
Source
"In Contentful's GraphQL API you can do searching within different fields with collection filters. Equivalent to full-text searching."
Source
"Contentful does include some intriguing full-text search capabilities out-of-the-box that searches across all fields."
Source

Starter Kits

Discover starter kits and templates to help you get started with the platform.

Ghost:
Available

Ghost CMS provides a starter theme for custom development.

(Expand section to see a list of Ghost templates and starter kits.)

Content Collections:
Available

Content Collections offers starter kits and templates through Acquia and Astro.

(Expand section to see a list of Content Collections templates and starter kits.)

Pricing & Plans

Compare the prices of Ghost and Content Collections.

Ghost's Pricing
Starter
$9 / month
- 500 Members
- 1 staff user
- 18 free official themes
Creator
$25 / month
- 1,000 Members
- 2 staff users
- Unlimited custom themes
- 1,000+ integrations
- Build custom integrations
Team
$50 / month
- 1,000 Members
- 5 staff users
- Priority support
- Higher usage limits
Business
$199 / month
- 10,000 Members
- Unlimited staff users
- Advanced configuration
- 99.9% uptime SLA
Content Collections's Pricing
Standard
$5 / month
- Content import
- Type-safe data validation
- Access to API
Pro
$15 / month
- All Standard features
- Advanced validation options
- Support for custom transformations
Enterprise
$30 / month
- All Pro features
- Dedicated support
- Custom pricing options

Compare with other technologies

Looking for a better alternative to Ghost & Content Collections? Try Wisp.
Wisp is the best solution for blogging. Try it free today!