Sanity vs XM Cloud
Compare Sanity and XM Cloud for your content needs. Find out what actual users are saying about each product and which one is best suited for you!
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What Users Say
See what users who have used Sanity and XM Cloud have to say about their overall experience with the product.
Sanity's Key Strengths
Read what users love about Sanity.
XM Cloud's Key Strengths
Read what users love about XM Cloud.
Sanity's Key Issues
Read what issues users have with Sanity.
XM Cloud's Key Issues
Read what issues users have with XM Cloud.
What Marketers & Content Creators Say
Hear from the users who uses Sanity and XM Cloud daily about their experience with the editors.
Sanity's Editorial Experience Highlights
What marketers love about Sanity's editor.
XM Cloud's Editorial Experience Highlights
What marketers love about XM Cloud's editor.
Sanity's Editorial Experience Issues
What marketers dislike about Sanity's editor.
XM Cloud's Editorial Experience Issues
What marketers dislike about XM Cloud's editor.
Mobile Editing
Find out how the platforms handle the mobile-first experience for the new generation of workforce on the move.
Sanity CMS offers a robust mobile editing experience, allowing creators to manage content flexibly across devices.
"With Sanity Studio, the editing experience can be tailored to match however your team works. Plus, Studio comes with tons of out-of-the-box features to instantly unlock your creativity and help you launch content faster across all the channels, devices, and geographies you cover."Source
"Sanity supports content reuse and instant publishing across all your apps. Phones, watches, cars, game consoles. Sanity handles it all."Source
"Sanity CMS allows developers to create a tailored editing experience for content creators, ensuring that the CMS aligns with the needs of their project and team."Source
Sitecore XM Cloud allows mobile-first editing with low-code tools, but some features may require desktop for full functionality.
Automatic Content Linking
Find out if the platform supports automatic linking of related content to help user discover more content without additional manual effort from the marketer. This automatically create topical clusters of content and is essential for SEO.
Sanity CMS does not support automatic linking of blog posts based on content similarity; users must manually define related posts.
XM Cloud does not support automatic linking of related blog posts; linking must be done manually.
Automatic CTA Linking
Find out if the platform supports automatic display of Call-to-Actions using AI to help users take actions that are relevant to the content they are reading.
Sanity CMS supports advanced linking features but lacks explicit support for automatic CTA linking.
"Visual Editing streamlines everyday content management with an intuitive, one-click path from website preview content to Studio."Source
"Creating Studio edit intent links for all the string values in your query result."Source
"Sanity assists with built-in AI tools and flexible editing but doesn't explicitly mention automatic CTA linking."Source
Sitecore XM Cloud does not support automatic CTA linking directly for AI-driven context matching.
Comments
Find out if the platform supports comments from your users to improve user engagement. This is often a great way to collect feedback and user emails.
Sanity CMS supports commenting with approval workflows and email notifications for comments. Available on paid plans only.
"Comments for Sanity Studio enables effective collaboration workflows right where the work is done."Source
"Comments are enabled by default for all paid plans. To enable comments only for specific document types."Source
"In the end, Sanity is a content platform with a strong API and a configurable CMS that allows for the customization we need to tie these things together."Source
Sitecore XM Cloud does not have built-in commenting features for users to leave comments on content.
"You can add comments to projects, stages, or tasks when collaborating with other users."Source
"Sitecore XM Cloud focuses on site management, personalization, and performance, lacking user-facing commenting."Source
"In the ‘migrations’ I usually think about I’m often looking at an existing Sitecore customer trying to move to XM Cloud, but the fact is that there are a lot of options out there and Optimizely is pushing hard to pull those customers over to their SaaS CMS."Source
Multi-tenancy
Find out if the platform supports managing multiple clients or projects within a single account. This is useful for agencies, multi-client or multi-project scenarios.
Sanity supports multi-tenancy allowing multiple authors to manage content across distinct setups.
"Sanity leverages the concept of multi-tenancy to offer a powerful and flexible platform for managing content across multiple projects or 'tenants'."Source
"Multi-tenancy is a software architecture enabling one application instance to serve multiple customers or 'tenants', offering cost savings and efficient resource usage."Source
XM Cloud operates as a single-tenant instance; however, the underlying delivery environment supports multi-tenancy.
"XM Cloud runs the Experience Manager environment as a single-tenant instance. The delivery environment..."Source
What Developers Say
Hear from developers who've integrated and built on Sanity and XM Cloud about their experiences.
Sanity's DX Highlights
What developers love about building with Sanity.
XM Cloud's DX Highlights
What developers love about building with XM Cloud.
Sanity's DX Issues
What developers dislike about building with Sanity.
XM Cloud's DX Issues
What developers dislike about building with XM Cloud.
Content Modelling
Find out how developers model and manage their content with the platform with key highlights and limitations.
Sanity CMS supports content modeling with flexible data structures and modular attributes.
"Content modeling enables teams to create a flexible content foundation."Source
"Content modeling is the process of defining the types of content you need, the attributes of each one, and the relationships between them."Source
"Sanity's schemaless database on Google Cloud offers flexibility in structuring content."Source
Sitecore XM Cloud fully supports content modeling with customizable data templates and flexible presentation components.
Custom React Components
Find out if the platform supports custom React components to go beyond the basic HTML components for content.
Sanity CMS supports custom React components through its Studio and Component API, allowing rich content creation.
"The Component API lets you customize your editorial experience by overriding different parts of the Sanity Studio with your own components written in React."Source
"We can do this by leveraging Studio's custom input components, which essentially enables us to visually represent our data structure through React components."Source
"The tooling for custom input components has been a key focus in the v3 update to Sanity Studio."Source
"The studio components API allows you to customize the UI of your Sanity Studio."Source
Sitecore XM Cloud supports custom React components through registration, allowing rich interactions ineditors.
"In XM Cloud, developers can bring their own code (BYOC) by referencing an external code base that includes components."Source
"At the time of writing, XM Cloud Components are new and do not have a full feature set. Because of this, only standard React/Next.js components should be used."Source
"You can build a component by providing Sitecore managed data to a third party API like Google Maps API."Source
Full Text Search
Find out if the platform supports full text search across multiple fields to help users find content quickly.
Sanity supports basic full text search using GROQ but lacks advanced features like ranked search and wildcard matching.
"Many solutions developed with Sanity require full text search of some sort. Seeing as Sanity is using Elasticsearch under the hood..."Source
"This post describes a way to use groq to search Sanity for content. This includes searching simple strings and portable text fields..."Source
"The match operator works on a string field of any length. The function exists within the pt namespace and must be prefixed with pt::."Source
Sitecore XM Cloud supports full-text search allowing users to search content across multiple fields.
"Searches for a full-text phrase within a value. For example, searching for 'apple pie' returns items for which the value is 'We made apple pie'."Source
"Sitecore Search is a cutting-edge, AI-powered, headless content discovery platform, empowering users to craft tailored and predictive search encounters."Source
Starter Kits
Discover starter kits and templates to help you get started with the platform.
Multiple starter kits and templates for various use cases available.
(Expand section to see a list of Sanity templates and starter kits.)
Sitecore XM Cloud has various starter kits including Next.js and Angular templates.
(Expand section to see a list of XM Cloud templates and starter kits.)
Pricing & Plans
Compare the prices of Sanity and XM Cloud.