XM Cloud vs TinaCMS

Compare XM Cloud and TinaCMS for your content needs. Find out what actual users are saying about each product and which one is best suited for you!

XM Cloud
XM Cloud
Meet the CMS that takes your website further, faster. Grow traffic, boost engagement, and drive conversions with AI-assisted authoring, workflows, personalization, and A/B testing - all built in.
TinaCMS
TinaCMS
TinaCMS is an open-source, Git-backed headless content management system that empowers developers and content creators to collaborate seamlessly on a single platform, with real-time editing and version control.

What Users Say

See what users who have used XM Cloud and TinaCMS have to say about their overall experience with the product.

XM Cloud's Key Strengths

Read what users love about XM Cloud.

TinaCMS's Key Strengths

Read what users love about TinaCMS.

XM Cloud's Key Issues

Read what issues users have with XM Cloud.

TinaCMS's Key Issues

Read what issues users have with TinaCMS.

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What Marketers & Content Creators Say

Hear from the users who uses XM Cloud and TinaCMS daily about their experience with the editors.

XM Cloud's Editorial Experience Highlights

What marketers love about XM Cloud's editor.

TinaCMS's Editorial Experience Highlights

What marketers love about TinaCMS's editor.

XM Cloud's Editorial Experience Issues

What marketers dislike about XM Cloud's editor.

TinaCMS's Editorial Experience Issues

What marketers dislike about TinaCMS's editor.

Mobile Editing

Find out how the platforms handle the mobile-first experience for the new generation of workforce on the move.

XM Cloud:
Limited Mobile Experience

Sitecore XM Cloud allows mobile-first editing with low-code tools, but some features may require desktop for full functionality.

"...easy-to-use visual tools for authoring, A/B testing, and personalization - powered by brand-aware AI copilots."
Source
"...mobile-first approach, allowing us to have a solid base for our build."
Source
"...difficult to create layouts for different breakpoints..."
Source
TinaCMS:
Limited Mobile Experience

TinaCMS has basic mobile editing capabilities but lacks a fully optimized mobile editor experience.

"Try Tina CMS, specifically with Tina cloud. I'm building a site out right now and the mobile editing experience is very straightforward."
Source
"Using Tina to edit content is, unfortunately, where the rough edges start to show. I started trying to write this post on my phone... the interface is clearly not meant for mobile screen sizes."
Source
"TinaCMS now supports various screen sizes and mobile devices, including iOS and Android. Whether you’re on the go, or at your desk, editing your content has never been more intuitive."
Source

Automatic Content Linking

Find out if the platform supports automatic linking of related content to help user discover more content without additional manual effort from the marketer. This automatically create topical clusters of content and is essential for SEO.

XM Cloud:
No Automatic Content Linking

XM Cloud does not support automatic linking of related blog posts; linking must be done manually.

"XM Cloud relies on traditional content linking methods without AI-driven automation."
Source
"Linking of related content in XM Cloud needs to be managed manually, not automatically."
Source
"Current capabilities do not include automatic related blog linking, requiring manual setup."
Source
TinaCMS:
No Automatic Content Linking

TinaCMS does not include an automatic related blog feature for linking content. Manual linking is possible but not automated.

"Easiest CMS to set up with Astro : r/astrojs"
Source
"I also use TinaCMS for writing Blog post but it's way better than Tina CMS."
Source
"Each item in your collections array represents its own entity. In the above example, we defined a post collection."
Source
"Defining "collections". In the above example, we defined a post collection, and set its path as content/posts."
Source

Automatic CTA Linking

Find out if the platform supports automatic display of Call-to-Actions using AI to help users take actions that are relevant to the content they are reading.

XM Cloud:
No Automatic CTA Linking

Sitecore XM Cloud does not support automatic CTA linking directly for AI-driven context matching.

"XM Cloud does not have any references to automatic CTA linking capabilities."
Source
"Dynamic placeholders allow unique key generation, but don't automatically link CTAs."
Source
"The official Sitecore documentation and resources do not mention automatic CTA linking."
Source
TinaCMS:
No Automatic CTA Linking

TinaCMS does not support automatic linking of CTAs based on content; only manual linking is possible.

"Tina does not provide a feature for automatic call-to-action linking."
Source
"Call to action buttons; Call to action panels are supported, but automatic linking is not mentioned."
Source
"TinaCMS's Headless CMS Features do not include automatic call-to-action suggestions."
Source

Comments

Find out if the platform supports comments from your users to improve user engagement. This is often a great way to collect feedback and user emails.

XM Cloud:
No Comments Supported

Sitecore XM Cloud does not have built-in commenting features for users to leave comments on content.

"You can add comments to projects, stages, or tasks when collaborating with other users."
Source
"Sitecore XM Cloud focuses on site management, personalization, and performance, lacking user-facing commenting."
Source
"In the ‘migrations’ I usually think about I’m often looking at an existing Sitecore customer trying to move to XM Cloud, but the fact is that there are a lot of options out there and Optimizely is pushing hard to pull those customers over to their SaaS CMS."
Source
TinaCMS:
No Comments Supported

TinaCMS does not offer built-in commenting feature for public content. Custom implementations are possible but not out-of-the-box.

"TinaCMS has not integrated a traditional commenting feature like WordPress; it allows editing and review processes but does not allow public comments on articles."
Source
"Currently, TinaCMS does not support external commenting features for user-generated feedback on blogs or articles."
Source

Multi-tenancy

Find out if the platform supports managing multiple clients or projects within a single account. This is useful for agencies, multi-client or multi-project scenarios.

XM Cloud:
Limited Multi-tenancy

XM Cloud operates as a single-tenant instance; however, the underlying delivery environment supports multi-tenancy.

"XM Cloud runs the Experience Manager environment as a single-tenant instance. The delivery environment..."
Source
TinaCMS:
Limited Multi-tenancy

TinaCMS offers multi-tenancy capabilities but requires manual implementation for user management and project collaborations.

"For a more advanced branching and Pull-Request workflow, checkout TinaCloud's editorial workflow (only available on Business and Enterprise plans)."
Source
"Tina supports using external media providers, however a light backend media handler needs to be setup/hosted by the user."
Source

What Developers Say

Hear from developers who've integrated and built on XM Cloud and TinaCMS about their experiences.

Ease of Integrating XM Cloud:
Hard
Integration with Sitecore XM Cloud is notably complex, often requiring additional time and investment, as well as partner assistance.
Ease of Integrating TinaCMS:
Medium
Users report mixed experiences with integrating TinaCMS; some find it straightforward while others face challenges.

XM Cloud's DX Highlights

What developers love about building with XM Cloud.

TinaCMS's DX Highlights

What developers love about building with TinaCMS.

XM Cloud's DX Issues

What developers dislike about building with XM Cloud.

TinaCMS's DX Issues

What developers dislike about building with TinaCMS.

Content Modelling

Find out how developers model and manage their content with the platform with key highlights and limitations.

XM Cloud:
Customisable Content Types

Sitecore XM Cloud fully supports content modeling with customizable data templates and flexible presentation components.

"Content modeling means creating the schema structure of an element that will be presented on your website. You do this using templates, also known as data templates."
Source
"Sitecore XM Cloud is an entirely new product, focusing on content modeling and APIs."
Source
TinaCMS:
Customisable Content Types

TinaCMS supports content modeling, allowing custom content types and various fields.

"Tina uses a "content-modeling as code" approach, allowing developers to define the shape of their content."
Source
"Tina contains multiple field types like string, number, boolean, image, object, etc. that help in content modeling."
Source
"TinaCMS allows for real-time visual editing and has a robust content modeling schema that enhances block-based editing."
Source
"TinaCMS provides flexible content modeling features allowing developers to create custom content types."
Source
"Tina CMS is highlighted as a notable Git-based content management system that excels in content modeling."
Source

Custom React Components

Find out if the platform supports custom React components to go beyond the basic HTML components for content.

XM Cloud:
Custom React Components Supported

Sitecore XM Cloud supports custom React components through registration, allowing rich interactions ineditors.

"In XM Cloud, developers can bring their own code (BYOC) by referencing an external code base that includes components."
Source
"At the time of writing, XM Cloud Components are new and do not have a full feature set. Because of this, only standard React/Next.js components should be used."
Source
"You can build a component by providing Sitecore managed data to a third party API like Google Maps API."
Source
TinaCMS:
Custom React Components Supported

TinaCMS supports custom React components via the ui.component property in field definitions.

"A custom component can be passed and rendered by setting the ui.component property on a field. This component completely overrides the original component."
Source
"The first approach involves defining a React component and passing it into the component property of a field definition."
Source
"Tina also provides a variety of pre-built components. To specify these, the ui.component property should be configured with the string name of the registered field plugin."
Source

Full Text Search

Find out if the platform supports full text search across multiple fields to help users find content quickly.

XM Cloud:
Full Text Search Supported

Sitecore XM Cloud supports full-text search allowing users to search content across multiple fields.

"Searches for a full-text phrase within a value. For example, searching for 'apple pie' returns items for which the value is 'We made apple pie'."
Source
"Sitecore Search is a cutting-edge, AI-powered, headless content discovery platform, empowering users to craft tailored and predictive search encounters."
Source
TinaCMS:
Full Text Search Supported

TinaCMS supports full text search using search-index allowing content searches across multiple fields.

"TinaCMS provides built-in search functionality for content. This is useful for allowing editors to quickly finding content in a site."
Source
"Search is not currently supported in self-hosted Tina."
Source
"The self-hosted backend does not currently have endpoints to support search functionality."
Source

Starter Kits

Discover starter kits and templates to help you get started with the platform.

XM Cloud:
Available

Sitecore XM Cloud has various starter kits including Next.js and Angular templates.

(Expand section to see a list of XM Cloud templates and starter kits.)

TinaCMS:
Available

TinaCMS offers starter kits for Next.js and Astro integration.

(Expand section to see a list of TinaCMS templates and starter kits.)

Pricing & Plans

Compare the prices of XM Cloud and TinaCMS.

XM Cloud's Pricing
XM Cloud
$0 / subscription
- Bundled with Pages and embedded personalization
- Includes Headless Services and Experience Edge in a single subscription
TinaCMS's Pricing
Free
$0 / month
- 2 Users
- 2 Roles
- Community Support
Team
$29 / month
- 3 Users
- 2 Roles
- Team Support
- Up to 10 Users
- $9/additional seat
Team Plus
$49 / month
- 5 Users
- 2 Roles
- Team Support
- Up to 20 Users
- $15/additional seat
- Editorial Workflow
- AI Features (Beta)
Business
$299 / month
- 20 Users
- 3 Roles (Beta)
- Business Support
- No User Limit
- $18/additional seat
- Editorial Workflow
- AI Features (Beta)
- API (Beta)
Enterprise
$0 / custom
- Custom Users
- Custom Roles
- Enterprise Support
- No User Limit
- Variable user pricing
- Custom Editorial Workflow
- AI Features (Beta)
- API (Beta)
- SSO

Compare with other technologies

Looking for a better alternative to XM Cloud & TinaCMS? Try Wisp.
Wisp is the best solution for blogging. Try it free today!